Project Title
Los Angeles Art Director Website
Project Date
I started and completed this project in January 2020
Project URL
Description
My friend Eric is an art director for the film industry in Los Angeles, and he needed a promotional website showcasing photos of his set design and set construction work.
Design Approach
I designed a playful visual identity that reflects Eric’s eclectic and creative personality.
Design Challenges
In this particular case, the thing that took me the longest was deciding on the color palette – specifically deciding the interaction I wanted between the main pink and blue colors.
Tools
Figma, Coda 2, MAMP, HTML & CSS
Inspiration
The color palette for this project was inspired by a toothbrush pack from Target, by the ‘Shiba Quest’ t-shirt design by Nemupan for Vapor95, and by the ‘Do One Thing That Scares Your Family’ dish towel design by BlueQ.